How Signifyd Drives Change Management with Mindtickle
Reduced manager time with AI Role Plays
Improved leadership accountability through reporting
Increased stakeholder confidence
The Challenge
Signifyd’s enablement team needed to drive behavior change across a distributed team without relying solely on traditional e-learning. Time-strapped managers also struggled to fit in live roleplays, leaving reps with limited opportunities to practice
The Solution
With Mindtickle, Signifyd embedded learning into a broader change management strategy. With features like interactive missions and asynchronous roleplays, the platform made skill development scalable, flexible, and more engaging for sellers and leaders alike.
Overview
Signifyd offers a Commerce Protection Platform designed to help ecommerce businesses maximize revenue, automate customer experiences, and reduce fraud risk. It leverages a network of data and machine learning to provide a financial guarantee against fraud and chargebacks on approved orders. This allows retailers to confidently approve more orders, expand into new markets, and improve customer experience.
- HEADQUARTERS:
- CALIFORNIA
- INDUSTRY:
- CYBERSECURITY SOFTWARE
- COMPANY SIZE:
- 501-1000
Summary
Signifyd leverages Mindtickle to scale enablement and drive change management. Mike Demmert, Head of Organizational Development, highlights how interactive learning and AI role-plays help their reps practice more effectively while reducing reliance on manager availability for coaching. This creates a flexible, asynchronous, and scalable training experience that enhances skill development and knowledge retention. Mindtickle also enables Signifyd to track engagement, providing leadership with real-time visibility and accountability through detailed reporting. By integrating into broader change management efforts, Signifyd uses Mindtickle to ensure training is not just a one-time event but a continuous process that supports long-term skill development, cross-functional collaboration, and strategic business growth.
The Impact
Reduced manager time with AI Role Plays
Improved leadership accountability through reporting
Increased stakeholder confidence
